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Bordeaux Second Growth (confidential)
Recovering 24 lost accounts in New York.
24 NY accounts won back · 46% recovery
Stage 01
Context & Challenge
Delistings are part of the cycle - a sommelier moves on, an importer loses touch, a listing quietly disappears. The problem: most brands never see it happen.
Stage 02
What Wine Services provided
Wine Services lets you isolate every lost account in a few clicks and hand your importer a precise, ready-to-work recovery list - so reconquest runs on data, not memory.
Stage 03
Results
A Bordeaux Second Growth recovered placements in 24 lost accounts across the New York market by following Wine Services lists - a 46% recovery rate that restored past volumes and kept the brand highly visible.